MrBeast may be among the most popular and well-known gaming YouTubers, but he’s not the highest-earning one. It’s not Markiplier or PewDiePie, either; the top-earning YouTuber of 2022 took home nearly $56 million. Their identity may surprise you.
A recent study has revealed the top ten earning YouTubers for 2022. Researchers for casinoalpha analyzed views gained by YouTube channels since December of last year. They then applied the going rate for sponsored content to the creator’s name, who produced the most valuable content. Their results list the top ten highest-earning gaming YouTubers for 2022.
Calculations for earnings were based on the latest CPM (cost per thousand views) rates that advertisers currently pay for sponsored videos on YouTube. For the most popular channels, this averages out at $7.92, or $0.0079 per view.
A4 is the Highest-Earning YouTuber
Surprisingly, it’s A4 beating out the more popular YouTubers. He tops the list of highest-earning YouTubers with 1.5 million views and $11.6 million made from his gaming channel alone.
A4, whose real name is Vladislav Andreyevich Bumaga, is a vlogger from Belarus. In addition to gaming, A4 also vlogs and produces skits and pranks.
Next up is SSSniperWolf, who is based in Liverpool. The only woman on the list, her 4.87 billion views on YouTube translated to $38.6 million earned in 2022.
The third highest-earning YouTuber of 2022 is Techno Gamerz. They saw 2.8 billion views and earned $22.6 million in earnings. The Indian YouTuber Techno Gamerz is also among the youngest on the list at 22.
Mikecrack is the fourth highest-earning YouTuber. They’re also the last remaining YouTuber to earn over $20 million. They had a total of 2.6 billion views in 2022. The Spanish YouTuber is known for Minecraft, Roblox, and vlogs.
Familiar Names Start to Appear On The List
Markiplier, one of the more popular YouTubers on the list, is the fifth highest-earning YouTuber of 2022. His nearly 2.2 billion views translated to $17.3 million earned.
Even more famous is MrBeast. The MrBeast Gaming channel, despite the YouTuber’s popularity, shockingly didn’t crack the top five. He did, however, top out other major YouTubers, such as jacksepticeye and PewDiePie. MrBeast Gaming had 1.4 million views in 2022 and earned $11.6 million. This earnings report doesn’t consider MrBeast’s main channel, just his gaming YouTube channel.
The remaining YouTubers failed to crack over $10 million in earnings for 2022.
The aforementioned jacksepticeye and his 1 billion views generated nearly $8 million in earnings. JuegeGerman, featuring 933 million views, earned $7.4 million in 2022. Total Gaming had almost 820 million views and earned just under $6.5 million. Finally, PewDiePie, one of the most subscribed YouTube channels, had just under 700 million views in 2022. He earned $5.4 million.
Analyzing the Results
“Many people have calculated the earnings of the most popular YouTubers,” said a spokesperson for casinoalpha, “but it’s interesting to see how this translates to each channel’s engagement – especially in the highly-competitive gaming sphere.”
What’s remarkable from the list is that the biggest-known celebrities on YouTube aren’t making the most money. While MrBeast, PewDiePie, and Markiplier may be household names for some, their earnings pale compared to A4 or SSSniperWolf.
“It seems that MrBeast has had an amazing year both in terms of main channel popularity and side-channel earnings – particularly when in competition with PewDiePie. Even though his gaming channel is second to his main channel, which PewDiePie was competing with, it’s clear that he’s still on the rise – and could even become the highest earner this year.” While PewDiePie is semi-retired, there seems to be no stopping the growth of MrBeast. His main channel has passed PewDiePie in subscriber count. It seems like only a matter of time before MrBeast Gaming catches up.”
It will be interesting to revisit this list for 2023 earnings. With PewDiePie in semi-retirement and other creators on the rise, we may see new YouTubers on this list.
